The release of the 2025 Christmas card from Prince William and Princess Catherine drew immediate attention for its departure from traditional royal holiday imagery. Unlike previous cards, which typically feature winter scenes, seasonal decorations, and formal poses, this card presented a relaxed and personal family moment. The informal nature of the image, paired with the simplicity of its greeting, sparked widespread discussion among royal followers and the general public, highlighting both curiosity and expectation surrounding the monarchy’s seasonal communications.
The photograph, shared officially through Kensington Palace channels, depicts the Prince and Princess of Wales with their three children—Prince George, Princess Charlotte, and Prince Louis—in an outdoor setting. Rather than the expected snowy backdrop or decorated interiors, the family is seated on grass, surrounded by greenery and flowers. The card’s minimalist message wishes recipients a happy Christmas, allowing the image’s warmth and natural tone to carry the sentiment. The visual simplicity stood in stark contrast to prior holiday cards, emphasizing family closeness over formal tradition.
Questions quickly arose regarding when the photograph was taken. It was revealed that photographer Josh Shinner captured the image in April, during a session that also produced portraits for other family occasions. This detail explained the spring-like appearance of the card and added context to the card’s unconventional look. Public reactions were mixed: some praised the authenticity and informality of the family moment, noting how it reflected real-life connection and parental engagement, while others criticized the absence of winter cues, seasonal decorations, and customary holiday symbolism, seeing the card as a deviation from expected tradition.
The 2025 Christmas card also arrives amid a challenging year for the Wales family. Prince William has publicly addressed the demands of his official duties and personal responsibilities, while Princess Catherine has shared updates regarding her recovery following medical treatment. Against this backdrop, the card’s emphasis on calm and togetherness can be seen as a deliberate choice, reflecting renewal, resilience, and the importance of family unity. Observers interpreted the imagery as a subtle message about prioritizing personal well-being and familial bonds over performative holiday spectacle.
As the royal family prepares to spend Christmas at Sandringham with King Charles and Queen Camilla, the card underscores ongoing public fascination with royal traditions and personal choices. Each year, the release of the Christmas card functions as both a seasonal greeting and a window into the family’s life, offering citizens and media outlets an opportunity to interpret and comment on the monarchy’s domestic and public personas. The 2025 card, with its informal style and non-traditional setting, prompted renewed conversation about what royal holiday communications convey about the family’s priorities and values.
Ultimately, the 2025 Christmas card serves as a reflection of both continuity and change within the royal family. While it maintains the seasonal greeting and the display of familial connection typical of previous years, it breaks from convention by emphasizing natural intimacy and personal presence rather than formal aesthetics or wintry symbolism. The card’s reception illustrates the delicate balance the monarchy navigates between public expectation and private expression, highlighting how even a seemingly simple seasonal greeting can generate widespread discussion and cultural reflection.